Big Data for Big Enrollment Numbers

Targeted marketing has become the norm across multiple industries. Today’s consumer expects a level of personalization in marketing efforts that would have been impossible just a decade ago and that applies even to the hallowed halls of higher education. While reputation is enough to generate thousands of applications, colleges have the opportunity to enroll more…

Online Enrollment Management

Expanding Enrollment with Open Badging and Microcredentialing

The education landscape of the digital world has taken a sharp turn. Over saturation on degree programs has created a sharp employment divide. Not every highly skilled position requires a degree, but these jobs often do require a variety of skills. Educational organizations have started to create more targeted programs designed to deliver job-specific skills,…

Online Recruiting

5 Keys to Recruiting the Right Students for Your Online Learning Program

Today, online learning is becoming more popular than ever before, and rightfully so. Recent studies have shown that students engaged in e-learning learn five times more material than their peers, without increasing their training time. Despite its effectiveness, however, it can be difficult to figure out how to attract the right type of students to…